“Ek Thi Daayan” is a
romantic supernatural thriller film released on 19th April. Film opened with a
decent figure 6.25 and got affirmative reviews & public response but it faced
unexpected situation on Saturday when its collection declined suddenly; further
it improved on Sunday but could not even match first day figure therefore it
finished first weekend with very ordinary figure 17.61 crores.
The trend developed on weekend gave indication what would be
happen on weekdays. The film showed around 60% drop on Monday from Friday and
collected around 2.90 crores. Now total domestic collection is 20.50 crores and
likely to finish first week around 25 crores.
The film did not perform well in those areas where Emraan Hashmi’s
film, usually does well. It seems that people is not in mood to watch horror
genre film. Few weeks ago Bipasha Bashu starrer horror film had come and did
similar business.
This is upsetting new for makers they will recover production cost
but many distributors would be in loss and film will hardly get average status
if running on current track.
Details:
|
WEEK
/DAYS
|
COLLECTION
|
|
Friday
|
06.24 crores
|
|
Saturday
|
05.17 crores
|
|
Sunday
|
06.20 crores
|
|
Monday
|
02.90 crores
|
|
Domestic Collection
|
20.51crores
|
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